Tuesday 6 December 2011

10 Web Design Ideas For Small Businesses


It is important for any website on the net to look attractive in order to attract its customers and enhance its sales. Especially for small businesses it is more important to maintain the attractiveness of their sites. They can make use of internet marketing services, website promotion, and take help of Seo firm, and various SEO Services Delhi. Some of the major tips for excellent web design are:-
  • Your website should be as simple to operate as it can be.
  • Try to make your web design unique, as compared to others; in short it should stand out.
  • Your website should be compatible; it means that it should be suiting the needs of your targeted customers.
  • A good website design is one in which the user can navigate easily from one page to another or from one information bar to another.
  • Your website should be easy to bookmark so that the visitors can keep track of them if they feel that they might need to visit it again.
  • A web design which enables you to publish data on your website is considered superior, as publishing is an important way of keeping the customer well informed.
  • The main method of finding a website can be a search engine; therefore you should keep yourself updated with the search engines.
  • Choose a web design that gives you value for money. Your return should be greater than your investments.
Decide which graphic format you would prefer JPEG or GIF on the basis of your need.
Try to code by hand.

Monday 5 December 2011

5 Tools Used By Seo Company


Internet marketing works on the platform of SEO or Search Engine Optimisation. This is that technology which plays with search engines to get results for the websites, which will increase in rank and traffic as well. People will get to know more about the website and visit it to increase its traffic and then simultaneously increase sales of the business the website belongs to. It is a loop and to make things simpler while performing optimisation, people have invented softwares and tools which will help in the day to day work and make data analysis much simpler. Some of the tools used by a SEO Company Delhi are as follows
Back Link Checker
When doing the optimisation of a website, certain methods are used to market the website over the internet by a SEO expert. These could be, article submission, social media submissions, social bookmarking and many more other things done by a SEO agency. Wherever the business website is promoted, those websites will send a back link to the business website. This back link count and where the back link is coming from are checked by the Back Link checker. This is a very handy tool and used vastly for various websites.
Alexa Traffic Rank
Traffic ranking is a very important aspect of a website and this ranking decides the weightage of the website in the search engines. This ranking can be obtained and monitored through and with the help of the Alexa traffic ranking tool. A very well made tool for ranking check and also helps determine what has to be done to increase the rank of the website. This tool is used a lot in Search Engine Optimization Company Delhi.
Keyword Suggestion
The entire website is based on keywords. These are words which have a heavy competition in the search engines and are searched the most by a visitor for information. The keyword suggestion tool will check the website content and suggest certain keywords for the website to be optimised on. These keywords can be used by the Search Engine Optimization Delhi to increase the value of the website in the search engines. SEO experts Delhi optimising the website knows very well how to use this tool. SEO Delhi is based completely on keywords.
Keyword density tool
This tool will check the density and occurrence of the keyword in the website and the articles written for the website. It will not allow a particular keyword to be used more than its expected limits and will warn the experts before hand, so that they alter the number of times a particular keyword is used. Articles that are written to promote the website will be rejected if the keyword occurs more than 2 percent of the total number of words. SEO Company used this tool so that no article is rejected.
Page rank checker
This tool helps in checking the rank of the page of any website in the search engines. This will also indicate and let the expert know which page is lagging behind and needs attention. SEO Services Delhi is among the best services provided in the world.